West Coast Collection

NEW ARRIVALS

Our latest West Coast Collection takes a Californian road trip for summer adding a sun-soaked twist to some of our signature silhouettes.

NEW ARRIVALS

Our latest West Coast Collection takes a Californian road trip for summer adding a sun-soaked twist to some of our signature silhouettes.

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Ducati

DUCATI

Experience both the heritage and performance of famed Italian motorcycle manufacturer Ducati with our latest collection.

DUCATI

Experience both the heritage and performance of famed Italian motorcycle manufacturer Ducati with our latest collection.

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Sand Wash

SUN-BLEACHED SUMMER

Elevate washed out, sun-bleached shades with our Sand Wash collection; a range of minimal, lived-in classics perfect for the summer season.

SUN-BLEACHED SUMMER

Elevate washed out, sun-bleached shades with our Sand Wash collection; a range of minimal, lived-in classics perfect for the summer season.

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Mark the day in true style with the official headwear of the NFL Draft - a collection dedicated to a momentous day on the football calendar.

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Bring your style into action with the official MLB on-field cap of the season. Pure and undiluted design is underpinned with a selection of technical specifications.

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We love creativity and self expression. Customise your cap with New Era by You and create your very own 59FIFTY fitted or 9FIFTY snapback cap.

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